Trendwatching.com just released their report on the highlights of 12 eco sub-trends that entrepreneur or marketer can take advantage today. The 12 trends is followed by sub-trends. Take eco-frugal for an example. In this economy (read: recession) customers are looking for things that are 'cheap and worthy.'
The 12 trends, via Trendwatching.com.
- Eco-frugal
- Eco-status
- Eco-stories
- Eco-sturdy
- Eco-feeders
- Eco-generosity
- Eco-superior
- Eco-embedded
- Eco-edu
- Eco-transient
- Eco-vertising
- Eco-expectations
Judging from these 12 trends, it is clearly that opportunities are out there for those willing to take a little bit risk and take it to the next level.
The full report is available here.




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